54304 ZIP Code — Green Bay, WI
Brown County, Wisconsin
ZIP code 54304 is located in Green Bay, Wisconsin, within Brown County. It covers approximately 11.66 square miles and serves a population of 27,859 residents. This is a standard ZIP code in the Central (CT) timezone, served by area code 920.
About ZIP code 54304
The housing stock consists of a mix of housing types. Most homes were built in the 1970s, giving the area an established character. Median home value is $175,600. Owner-occupancy sits near the national average at 57%.
Median household income is $57,061. 31% of households receive Social Security income, suggesting a notable retiree or disability population.
The dominant occupation class is management, business, and professional, with education and healthcare as the leading industry. The average commute of 18 minutes is near the national average.
Educational attainment is near the national average, with 28% of residents holding a bachelor's degree or higher.
27,859
population
11.66
sq mi land
Standard
ZIP type
Central (CT)
timezone
54304 ZIP code map
Cities in ZIP code 54304
Below are the cities the US Postal Service accepts for ZIP code 54304. Using any city not on this list may result in mail delivery delays.
| City | Status |
|---|---|
| Green Bay | Acceptable |
| Green Bay | Preferred |
Nearby ZIP codes
54301 Green Bay (2.4 mi)
54344 Green Bay (3.2 mi)
54303 Green Bay (3.7 mi)
54302 Green Bay (5.1 mi)
54115 De Pere (5.7 mi)
54313 Green Bay (6.1 mi)
54313 Green Bay (6.1 mi)
54155 Oneida (6.4 mi)
54311 Green Bay (8.5 mi)
54173 Suamico (10.2 mi)
54165 Seymour (11.6 mi)
54180 Wrightstown (11.9 mi)
Demographics
updated 05/2026
| Population | |
|---|---|
| Total population | 27,859 |
| Population density | 2,389 / sq mi |
| State FIPS | 55 |
| County FIPS | 009 |
| Geography | |
|---|---|
| Land area | 11.66 sq mi |
| Water area | 0.64 sq mi |
| Latitude | 44.4899 |
| Longitude | -88.0699 |
| Timezone | Central (CT) |
| Area code | 920 |
Total population by age
Gender
Race & ethnicity
Economics
updated 05/2026
Household income
| Income range | This ZIP | County avg | State avg |
|---|---|---|---|
| Under $50k | 48.7% | 38.0% | 39.4% |
| $50k – $100k | 35.9% | 34.0% | 33.0% |
| $100k – $200k | 13.6% | 22.9% | 22.4% |
| Over $200k | 1.9% | 5.1% | 5.2% |
Demographics & statistics
27,859
Population
2,389
People per sq mi
38.4
Median age
$57,061
Median household income
$33,457
Per capita income
$175,600
Median home value
$872
Median monthly rent
56.7%
Home ownership
16.0%
Poverty rate
3.6%
Unemployment
7,621
Housing units
27.5%
Bachelor's or higher
Age distribution
Male
Female
812
Under 5
821
812
5–9
822
814
10–14
824
748
15–19
758
875
20–24
886
2,224
25–34
2,251
1,822
35–44
1,845
1,539
45–54
1,558
949
55–59
960
897
60–64
907
1,273
65–74
1,289
821
75–84
830
259
85+
263
← Male
Female →
Age summary
| Group | Count | % |
|---|---|---|
| Under 18 | 5,815 | 20.9% |
| 18 and over | 22,044 | 79.1% |
| 65 and over | 4,735 | 17.0% |
| Median age | 38.4 years | |
Race & ethnicity
White
72.2%
Two or more races
8.3%
Hispanic or Latino
5.4%
Asian
5%
American Indian / Alaska Native
4.1%
Black or African American
3%
Other race
2%
| Group | Count | % |
|---|---|---|
| White | 21,253 | 72.2% |
| Two or more races | 2,458 | 8.3% |
| Hispanic or Latino | 1,596 | 5.4% |
| Asian | 1,477 | 5% |
| American Indian / Alaska Native | 1,210 | 4.1% |
| Black or African American | 885 | 3% |
| Other race | 576 | 2% |
Household income
| Income range | This ZIP | County avg | State avg |
|---|---|---|---|
| Under $50k | 48.7% | 38.0% | 39.4% |
| $50k – $100k | 35.9% | 34.0% | 33.0% |
| $100k – $200k | 13.6% | 22.9% | 22.4% |
| Over $200k | 1.9% | 5.1% | 5.2% |
Under $10k
5.0%
$10k–$15k
4.0%
$15k–$25k
8.2%
$25k–$35k
11.1%
$35k–$50k
12.6%
$50k–$75k
22.9%
$75k–$100k
14.8%
$100k–$150k
14.9%
$150k–$200k
4.2%
$200k+
2.3%
| Range | % of households |
|---|---|
| Under $10k | 5.0% |
| $10k–$15k | 4.0% |
| $15k–$25k | 8.2% |
| $25k–$35k | 11.1% |
| $35k–$50k | 12.6% |
| $50k–$75k | 22.9% |
| $75k–$100k | 14.8% |
| $100k–$150k | 14.9% |
| $150k–$200k | 4.2% |
| $200k+ | 2.3% |
| Median income | $57,061 |
Housing
Home values
Under $50k
2.4%
$50k–$100k
5.2%
$100k–$150k
20.4%
$150k–$200k
36.3%
$200k–$300k
28.3%
$300k–$500k
5.4%
$500k–$1M
1.5%
$1M+
0.5%
Housing overview
| Metric | Value |
|---|---|
| Median home value | $175,600 |
| Median rent / month | $872 |
| Owner occupied | 56.7% |
| Renter occupied | 43.3% |
| Vacant | 4.0% |
| Single-family detached | 58.6% |
| Large apartment buildings | 5.5% |
| Mobile homes | 0.5% |
| Median rooms | 5.1 |
| Avg household size (owned) | 2.41 |
Year built
| Era | % |
|---|---|
| 2020 or later | 0.3% |
| 2010–2019 | 1.8% |
| 2000–2009 | 3.4% |
| 1990–1999 | 7.3% |
| 1980–1989 | 11.7% |
| 1970–1979 | 25.8% |
| 1960–1969 | 18.6% |
| 1950–1959 | 21.1% |
| 1940–1949 | 4.0% |
| 1939 or earlier | 5.9% |
Bedrooms
| Size | % of units |
|---|---|
| No bedroom (studio) | 0.9% |
| 1 bedroom | 14.6% |
| 2 bedrooms | 29.1% |
| 3 bedrooms | 39.7% |
| 4 bedrooms | 14.2% |
| 5+ bedrooms | 1.4% |
Vehicles per household
| Vehicles | % of households |
|---|---|
| No vehicle | 5.7% |
| 1 vehicle | 42.9% |
| 2 vehicles | 38.2% |
| 3 or more | 13.2% |
Heating fuel
| Fuel type | % |
|---|---|
| Utility gas | 73.0% |
| Electricity | 21.6% |
| Propane / LP gas | 2.4% |
| Fuel oil | 0.3% |
| Wood | 0.2% |
| No fuel used | 0.9% |
Households & families
| Household type | Count | % |
|---|---|---|
| Married-couple family | 4,317 | 34.4% |
| Cohabiting couple | 1,220 | 9.7% |
| Male householder, no spouse | 3,235 | 25.8% |
| Female householder, no spouse | 3,765 | 30.0% |
| Households with children under 18 | 3,256 | 26.0% |
| Households with seniors (65+) | 3,340 | 26.6% |
| Average household size | 2.20 | |
Marital status
| Status | Male | Female |
|---|---|---|
| Never married | 42.9% | 32.7% |
| Married | 40.9% | 39.5% |
| Separated | 0.5% | 1.4% |
| Widowed | 3.5% | 9.8% |
| Divorced | 12.3% | 16.6% |
Education
Less than 9th grade
3.3%
Some HS, no diploma
4.7%
HS graduate
33.3%
Some college, no degree
19.8%
Associate's degree
11.4%
Bachelor's degree
20.7%
Graduate / professional
6.8%
| Metric | % |
|---|---|
| HS diploma or higher | 92.0% |
| Bachelor's or higher | 27.5% |
School enrollment (ages 3–17)
| Type | Count | % |
|---|---|---|
| Nursery / preschool | 396 | 6.9% |
| Kindergarten | 380 | 6.7% |
| Elementary school | 2,477 | 43.4% |
| High school | 1,262 | 22.1% |
| College / grad school | 1,192 | 20.9% |
Employment
Industry of employment
Education & healthcare
20.5%
Manufacturing
18.9%
Retail trade
13.0%
Professional & management
9.0%
Arts, food & hospitality
8.5%
Finance & real estate
6.9%
Transportation & utilities
6.7%
Other services
5.6%
Construction
4.8%
Wholesale trade
2.5%
Public administration
1.8%
Information
1.2%
Agriculture & mining
0.5%
Occupation
| Category | % |
|---|---|
| Management, business & arts | 29.9% |
| Service | 19.7% |
| Sales & office | 22.6% |
| Natural resources & construction | 8.7% |
| Production & transportation | 19.1% |
Employment type
| Type | % |
|---|---|
| Private sector | 88.0% |
| Government | 8.4% |
| Self-employed | 3.6% |
| Unpaid family workers | 0.1% |
Commute
| Method | % |
|---|---|
| Drive alone | 78.5% |
| Carpool | 7.9% |
| Public transit | 0.7% |
| Walk | 1.9% |
| Work from home | 9.4% |
| Other means | 1.6% |
| Avg commute (minutes) | 17.9 |
Poverty
All people
16.0%
Under 18 years
23.9%
18 and over
14.0%
Married-couple families
4.5%
Female-led households
23.1%
Income support
| Source | % of households |
|---|---|
| Social Security | 30.9% |
| Retirement income | 21.1% |
| Supplemental Security | 3.8% |
| Cash public assistance | 2.3% |
| Food stamps / SNAP | 10.5% |
Health indicators
| Condition | % |
|---|---|
| Obesity | 36.3% |
| High blood pressure | 29.3% |
| High cholesterol | 32.9% |
| Diabetes | 9.3% |
| Heart disease | 6.3% |
| Stroke | 3.0% |
| Asthma | 10.0% |
| Arthritis | 23.5% |
| Kidney disease | 2.9% |
| Pulmonary disease | 6.4% |
| Cancer | 6.9% |
| Behavior / access | % |
|---|---|
| Smoking | 18.6% |
| Binge drinking | 24.1% |
| No physical activity | 21.5% |
| Less than 7 hrs sleep | 31.2% |
| Depression | 21.1% |
| Fair or poor health | 12.7% |
| Poor mental health | 14.1% |
| Poor physical health | 10.2% |
| No health insurance | 11.2% |
| Visited doctor (checkup) | 75.3% |
| Visited dentist | 68.3% |
| Cholesterol screening | 85.5% |
| Teeth loss | 13.2% |
Veterans & disability
| Veterans | Count | % |
|---|---|---|
| Civilian veterans | 1,665 | 7.6% |
| Disability | % |
|---|---|
| Any disability | 13.1% |
| Under 18 | 5.8% |
| 18–64 years | 12.3% |
| 65 and over | 25.6% |
Health insurance coverage
| Type | % |
|---|---|
| Private insurance | 68.0% |
| Public insurance | 37.5% |
| No insurance | 6.4% |
| Uninsured under 19 | 3.4% |
Language & origin
Language spoken at home (age 5+)
| Language | Count | % |
|---|---|---|
| English only | 26,226 | 94.1% |
| Spanish | 917 | 3.5% |
| Other Indo-European | 483 | 1.8% |
| Asian & Pacific Islander | 51 | 0.2% |
| Other languages | 343 | 1.3% |
Place of birth & citizenship
| Origin | Count | % |
|---|---|---|
| Native born (US) | 26,547 | 95.3% |
| Born in same state | 26,032 | 93.4% |
| Born in different state | 20,628 | 74.0% |
| Foreign born | 515 | 1.8% |
| Naturalized citizen | 1,312 | 4.7% |
| Not a US citizen | 756 | 57.6% |
Ancestry
| Ancestry | Count | % |
|---|---|---|
| Italian | 2,485 | 8.9% |
| French | 1,549 | 5.6% |
| Polish | 874 | 3.1% |
| Arab | 767 | 2.8% |
| English | 588 | 2.1% |
| Ancestry | Count | % |
|---|---|---|
| German | 560 | 2% |
| Irish | 221 | 0.8% |
| Dutch | 204 | 0.7% |
| Norwegian | 1 | 0% |
Technology access
| Metric | % of households |
|---|---|
| Computer access | 45.0% |
| Internet access | 93.2% |
Source: U.S. Census Bureau, American Community Survey 2025 estimates.
Frequently asked questions about ZIP code 54304
What city is ZIP code 54304 in?
ZIP code 54304 is primarily assigned to Green Bay, Wisconsin.
What county is ZIP code 54304 in?
ZIP code 54304 falls within Brown County, Wisconsin.
What is the poverty rate in ZIP code 54304?
16% of residents in ZIP code 54304 live below the poverty line, above the national average.
What is the typical home value in ZIP code 54304?
The median home value in ZIP code 54304 is $175,600.
What is the population of ZIP code 54304?
ZIP code 54304 has an estimated population of 27,859 residents, with a density of 2,389 people per square mile.
What is the median household income in ZIP code 54304?
The median household income in ZIP code 54304 is $57,061, below the national median of ~$75,000.
What timezone is ZIP code 54304 in?
ZIP code 54304 observes the CST timezone.